Social Media Use During Campaigns

http://www.c-spanvideo.org/program/SocialMedia/start/505/stop/823

(8 30 to about 14 minutes )

Although this video cannot be embedded, it talks about social media during the campaigns and is a great video to explain this. This is interesting, because they not only talk about twitter and Facebook, but blogs and YouTube as well in the political campaigns. It is talks about how most people using the social media to follow the campaigns are younger. Does it work well, is now the question.